Legal

Privacy Policy

Last updated: June 2026

This policy explains how Mindful x Design Studio (A Head Start Limited), Company Number 15784737, registered in England & Wales ("we", "us", "our"), collects, uses, stores and protects personal data when you visit getaheadstart.org or contact us directly.

We are committed to protecting your privacy in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who we are

We are a London-based product and UX design studio. If you have any questions about how we handle your data, please contact us at:

  • Email: hello@getaheadstart.org
  • Registered name: Mindful x Design Studio (A Head Start Limited)
  • Company number: 15784737
  • Jurisdiction: England & Wales

2. What data we collect

We may collect the following categories of personal data:

Usage data (analytics)
Pages visited, time on site, device type, approximate location (country/city), traffic source. Collected automatically via Google Analytics 4 when you browse the site.
Contact and enquiry data
Name, email address and any message content you share when contacting us directly (e.g. via email or a booking link).
Scheduling data
Name, email address and meeting preferences collected by Calendly when you book a call through our site.

We do not collect payment card details, government identifiers, or special category data.

3. How we use your data

We use your data for the following purposes:

  • To understand how visitors use our site and improve its content and performance (analytics).
  • To respond to enquiries and provide requested information.
  • To schedule and manage meetings booked through our site.
  • To comply with legal obligations.

We do not use your data for automated decision-making or profiling.

4. Legal basis for processing

Legitimate interests (Article 6(1)(f) UK GDPR)
Analytics and site improvement — we have a legitimate interest in understanding how visitors use our site to improve it. This does not override your rights.
Contract / pre-contractual steps (Article 6(1)(b))
Responding to enquiries and scheduling meetings — necessary to take steps at your request prior to entering into an engagement.
Legal obligation (Article 6(1)(c))
Where we are required by law to retain certain records.

5. Cookies

This site uses cookies set by Google Analytics 4 to collect anonymised usage data. These are analytics cookies and are not used for advertising or tracking across third-party sites.

Google Analytics may set cookies including _ga, _ga_* and _gid. These cookies persist for up to 2 years. You can opt out at any time using the Google Analytics Opt-out Browser Add-on.

No cookie consent banner is currently displayed as we rely on legitimate interests for anonymised analytics. If you have questions about this, please contact us.

6. Third-party services

Google Analytics 4 (Google LLC)
Processes anonymised usage data. Google may transfer data to servers in the United States. See Google's Privacy Policy.
Calendly
Used for scheduling calls. Calendly collects name, email address and meeting preferences on our behalf. See Calendly's Privacy Policy.
Squarespace CDN
Some static assets (images, fonts) are served from Squarespace's content delivery network. No personal data is transmitted beyond standard server logs.

We do not sell, rent or share your personal data with any third party for their own marketing purposes.

7. Data retention

Analytics data is retained by Google Analytics for 14 months by default. Enquiry and scheduling data (emails, Calendly records) is retained for as long as reasonably necessary for business purposes, typically no longer than 3 years after our last interaction, unless a longer period is required by law.

8. International transfers

Google Analytics may transfer data to the United States. Google LLC participates in the EU-US Data Privacy Framework and implements Standard Contractual Clauses (SCCs) to safeguard international transfers. Calendly is based in the United States and also relies on SCCs for data transfers from the UK.

9. Your rights

Under UK GDPR, you have the right to:

  • Access — request a copy of the personal data we hold about you.
  • Rectification — ask us to correct inaccurate or incomplete data.
  • Erasure — ask us to delete your personal data in certain circumstances.
  • Restriction — ask us to restrict how we process your data.
  • Portability — receive your data in a structured, machine-readable format.
  • Object — object to processing based on legitimate interests.
  • Withdraw consent — where processing is based on consent, you may withdraw it at any time.

To exercise any of these rights, please email us at hello@getaheadstart.org. We will respond within one calendar month.

You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk.

10. Security

We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss or disclosure. Our site is served over HTTPS. We regularly review our security practices.

11. Children's privacy

This site is not directed at children under 13. We do not knowingly collect personal data from children. If you believe we have inadvertently collected such data, please contact us and we will delete it promptly.

12. Changes to this policy

We may update this policy from time to time to reflect changes in our practices or legal obligations. When we do, we will update the "Last updated" date above. We encourage you to review this page periodically.

13. Contact

If you have any questions about this policy or how we handle your personal data, please contact us:

  • Email: hello@getaheadstart.org
  • Mindful x Design Studio (A Head Start Limited)
  • Company Number: 15784737
  • Registered in England & Wales
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